Selected work
RediRedi, as product designer I collaborate closely with the founding team to shape and deliver:
✦ Mobile app, successfully launched on iOS and Android.
✦ Strategy and architecture for the mobile design system.
✦ Improvements on onboarding flow that increased completion rates to 72% for new users.
Caatinga Viva. A smaller initiative within a broader investigation into my master's research on scrollytelling and science communication.
✦ Concept, interactions and illustrations.
Kahua, as Product design and user research to shape and launch the MVP.
✦ End-to-end design of the guardian and reading flow.
✦ Visual concept for the app and characters design.
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Who? a designer but also an illustrator who gardens on the balcony.
Previously I graduated in Fine and Applied Arts from Campinas State University, a broad and exploratory program that allowed me to experiment with different creative disciplines. In this dynamic environment, I developed a deep interest in human interaction with technologies, as well as illustration and typography.
Now I am pursuing a master's degree in Design Studies program at Porto University.
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Why?
"We’ve come to a stage when computer technology needs to be designed as part of everyday culture, so that it’s beautiful and intriguing, so that it has emotive as well as functional qualities."
– Professor Gillian Crampton Smith